Cannabis Website Manager Job

Cannabis Website Manager Job

M&F Talent has a client in the vaporizer field who is looking to fill a Cannabis Website Manger job. The position requires the oversight of all cannabis marketing activities in the digital domain, focusing on end users as well partnerships with cannabis and hemp / CBD companies. The ideal candidate has experience with web content management, website design, and data metrics. The website content manager will be responsible developing the voice for all aspects of the organization’s online presence. Tasks require a strong attention to detail and ability to work under tight deadlines. The cannabis recruiting team at M&F Talent feel this opportunity is more of a technical career than seen with most cannabis jobs.

Cannabis Website Manager Job Responsibilities: 

  • Create, develop and manage content for organization’s web presence (requires working with content management software)
  • Drive traffic to website via a variety of digital avenues
  • Coordinate web projects across departments
  • Monitor ROI metrics on digital campaigns in the cannabis industry
  • Supply intelligible documentation on website / digital ad ROI
  • Maintain a consistent look and feel throughout all web properties
  • Working with a cross-departmental team, maintain and develop the master content calendar for all web properties
  • Copyedit and proofread all web content
  • Oversee freelancers, including writers, copyeditors and community outreach organizers
  • Keep current with emerging web technologies through relevant blogs, AdWords, Newsletters, and landing pages.
  • Assure web-based information is archived for future needs and reference
  • The Cannabis Website Manager job requires the tracking and reporting of all site metrics
  • Work cooperatively with key team members, clients and vendors
  • Oversee company website with diligent attention to SEO performance
  • Ensure maximum impact of website with cannabis companies and hemp businesses Cannabis Website Manager Job

Cannabis Website Manager Job Responsibilities: 

  • BS/MS degree in web design or a related field
  • Experience with cannabis marketing as well as the hemp and CBD industries
  • Proven working experience in website management and digital advertising in the cannabis industry
  • Demonstrable experience leading and managing SEO/SEM, database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • The Cannabis Website Manager job requires working knowledge of ad serving tools (e.g., DART, Atlas)
  • Experience in setting up and optimizing Google AdWords campaigns

 

If you would like to apply for the Cannabis Website Manager Job, please follow this link.

To see other career opportunities with M&F Talent, please go to our Jobs Section.

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Our Mission

At M&F Talent, we know that the cannabis, hydroponics, and horticulture industries are defined by the outstanding people and best practices that make these markets thrive. As such, we hold ourselves to the highest standards of integrity, knowledge, and communication in our recruiting practice.

M&F Talent’s mission is to cultivate professionalism across cannabis, hydroponics, and horticulture by instilling our values within our network. Moving forward, and in union with our clients, candidates, and peers, we will help lay the foundation for industry growth and success.

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